The Ultimate Guide To BottleRock Napa Valley 2024: Music, Drinks, And Experiences

I recently had the incredible opportunity to attend my first BottleRock Napa Valley presented by JaM Cellars, and I’m so excited  to share my experience with all of you. As a drink and food content creator who enjoys both music and the culinary scene, I’ve always been curious about the festival experience. In this post, I’ll spill all the details and give you the scoop!

What is BottleRock Napa Valley?

Top musicians perform on six stages at the unique music festival BottleRock Napa Valley, presented by JaM Cellars. However, it goes beyond the music alone. The top vintners, chefs, restaurateurs, and brewers from the Napa Valley region and beyond are featured on the BottleRock Culinary Stage. The festival, which is held in the renowned Napa Valley, features an incredible selection of cocktails, cuisine, wine, and craft breweries.

The Lineup:

The BottleRock 2023 lineup is stacked, with artists like Lizzo, Post Malone, Lil Nas X, Wu Tang Clan, and many more taking the festival’s six stages. I was impressed with the diverse range of musical talent and unforgettable performances.

BottleRock Napa Valley Experiences:

BottleRock Napa Valley goes beyond the music, offering a variety of unique experiences for festival-goers. The spa offered massages, haircuts, and IV hydration to keep you refreshed throughout the festival. The Monkey Shoulder Whiskey Porta-party is a must-visit, featuring DJs, a dance floor, and a cozy backyard seating area. 

Monkey Shoulder’s ambassador Anna Mains served up two delicious cocktails, the Chi Chi and Peach Please,

CHI CHI​ – Served on the rocks with gold dusted hibiscus dipped dried pineapple

  • Monkey Shoulder Whisky
  • Coconut Cream
  • Pineapple, Lime
  • Hibiscus Falernum
CHI-CHI Cocktail_Monkey-Shoulder
  • Monkey Shoulder ChiChi cocktail

PEACH PLEASE ​- Served on the rocks with a peach ring candy garnish

  • Monkey Shoulder Whisky
  • Peach Simple Syrup
  • Fresh Lemon Juice
  • Green Tea
  • Club Soda
  • Peach Ring Candy Garnish

The Hendrick’s Gin 3-Story Bar, isn’t one to miss. There I sipped on delicious cocktails and captured Instagram-worthy moments at the photo wall. Mattias Horseman (Hendrick’s Gin’s ambassador) walked us through the menu and activation footprint and introduced us to the refreshing cocktails used making Hendrick’s Gin. 

Attending BottleRock Napa as a Media Member:

If you’re a media member interested in attending BottleRock Napa, the process is straightforward. Apply online on their Press Page at least a month before the festival date. Provide detailed information about the angle you want to cover and the platforms where you will be sharing your coverage. If selected, you will receive advance notification and information regarding credentials.

Sheila holding cocktail in burnt orange matching short set

Tips for BottleRock Napa Attendees:

As a drink content creator, wine enthusiast, foodie, or music lover attending BottleRock Napa, here are a few tips to enhance your experience:

  • Bring an extra battery to ensure your phone stays charged as you document and capture memorable moments.
  • Opt for comfortable shoes and attire to stay comfortable while exploring the festival grounds.
  • Review the BottleRock Napa website beforehand to familiarize yourself with the attending restaurants. Plan out which food and beverage vendors you want to try during the festival.
  • Be aware of the bag policy for expedited entry into the event.
  • Keep in mind that leaving Napa after the headliners can be a slow drive. Bring some snacks for the car ride home to keep the post-festival hunger at bay.

I hope you found this breakdown of BottleRock Napa Valley helpful. Whether you’re a music enthusiast, a food lover, a wine connoisseur, or simply someone looking for unforgettable experiences, BottleRock Napa offers a blend of entertainment, delicious food, and positive vibes. Mark your calendars and get ready to join the festival in 2024!

>> TikTok Recap: here

If you have any questions, feel free to drop them in the comment section. See you in 2024!



1 Comment

  1. Joann
    June 8, 2023 / 10:31 am

    What an excellent recap. I’ll absolutely be putting this on my list for 2024!

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